How to sell campaign buttons

Are you looking to make a statement and support your favorite cause? Campaign buttons are the perfect way to do just that! Not only can they help raise awareness about an issue or candidate, but they also make great fashion statements.

Whether you're an activist or just want to show your political pride, custom campaign buttons are a fun and stylish way to get involved. Here’s how you can create and sell campaign buttons for any event or occasion.

Create an eye-catching design

When creating custom campaign buttons, it’s important to have an eye-catching design. Not only will this make your buttons stand out, but it also encourages people to spend money on them. Good design includes cohesive and visually appealing elements, so choose colors and fonts that work well together. If you don’t have design experience, you can use pre-made design elements. Just make sure you're mindful of copyright if you plan to sell the buttons—you don’t want any legal trouble.

Get creative with slogans and catchphrases

Creating original slogans and catchphrases for your campaign buttons can help boost sales. Studies show that people are more likely to connect emotionally with creative phrases, which makes them more inclined to make a purchase. A good slogan can be the difference between someone admiring your button and someone buying it. Read the psychology behind campaign buttons.

Choose high-quality button materials for a professional look

If you’re making buttons to sell, you’ll want to use high-quality materials. This gives your buttons a polished, professional look that increases their perceived value, and makes people more likely to pay for them.

Campaign buttons are only as strong as the materials used. Look for premium parts like steel backs, plastic covers, and sturdy pin backs to ensure your buttons are durable and long-lasting. You might also consider ordering in bulk to get better pricing and save money overall.

Research what other campaigns are doing

Before you create your design, take a look at what other successful campaign buttons look like. Look for patterns in catchy designs, slogans, or themes that resonate with people. This research can help you develop ideas, avoid common mistakes, and find what’s been proven to work.

Determine how much to charge for each button

When it comes to selling your buttons, it’s important to set the right price. One of the biggest reasons to get campaign buttons is that they’re affordable, so it’s easy to sell them at a profit. Depending on materials and design, buttons typically sell for anywhere from $1 to $5. Think about how much profit you need to make, and adjust your pricing based on your costs and goals.

Market your buttons

Once your campaign buttons are ready, it’s time to start selling. Attend events like rallies or conventions, and don’t forget to advertise online. Social media is a powerful tool for reaching buyers. You can also share your buttons via email or text to expand your reach even more.

By following these tips, you’ll be well on your way to creating and selling custom buttons that really make a statement. With a little creativity and effort, you can support a cause you care about and maybe even make some money while doing it. Good luck!