Designing effective logo buttons

Are you looking for a way to make your website stand out? A great logo button can be the perfect solution! Logo buttons are small, eye-catching graphics that serve as an iconic representation of your business.

When designed well, they help create brand recognition and give visitors a quick snapshot of what you offer. But how do you create a logo button that will leave a lasting impression? Read on to find out!

Understand the goal of your logo button design

Before you start designing a logo button, it’s important to take a moment to consider your goals. A successful logo button should convey what your business or organization stands for in an instant.

It should also be visually appealing and memorable enough that potential customers remember it after seeing it once.

Considering these factors from the beginning will help ensure that your final design meets your goals and effectively represents your brand.

Create a memorable logo

If you already have a logo, you can skip this section. But if you're looking for tips on how logo buttons can strengthen brand reach and how to create an amazing logo, this is for you.

Embrace bold shapes and fonts

Creating a logo button design that stands out and communicates your brand message is key. Bold shapes help make the logo recognizable from a distance, and unique fonts ensure your logo looks distinct from other brands in your industry.

Combining these elements in a cohesive design allows you to create an eye-catching, memorable logo button that draws attention to your business or organization.

Include your branding colors

Including your branding colors in your logo button design is a great way to make it instantly recognizable to customers.

Using bold, vibrant colors that pop against a white background helps catch people’s attention, while complementary shades and tints add depth and polish.

Use a funny slogan

Adding a clever or funny slogan can make your logo button more memorable. It adds personality to your design and gives people something to recall when they see your logo again, boosting the power of your logo buttons.

Give free online tools a try

If you’re designing a logo button without prior experience, free tools like Canva or Graphic can be extremely helpful. These platforms offer ready-made templates and design elements so anyone can build professional-looking logos, even without graphic design knowledge.

They also include tutorials and tips to help you learn the basics of creating effective logo buttons.

You can use our free online designer tool.

Research what competitors are using for their logo buttons

Your competitors can be a great source of inspiration. Looking at logos used by others in your industry gives you a sense of what design elements work best, and how you can make yours stand out.

Analyze how others use color, shapes, fonts, and slogans, and borrow ideas that make sense for your brand.

Make your logo print-ready

Once you’re happy with your logo design, it’s time to prepare it for print. This step ensures everything is formatted properly, including consistent colors, clean fonts, and high resolution.

Make sure any logos or graphics are optimized for printing so they won’t appear pixelated or distorted. Here’s how to get it print-ready:

Set your colors to CMYK

If you’re designing for print, the CMYK color mode (Cyan, Magenta, Yellow, Black) is a must. It’s the standard format for printing and delivers more accurate, consistent results.

Your screen displays colors using RGB (Red, Green, Blue), which can’t be perfectly replicated in print. That’s why switching to CMYK is crucial, it ensures your logo button looks exactly as you intended, no matter where it appears. Learn more about color printing.

Convert fonts to outlines

To avoid font issues when printing, convert all fonts to outlines. This prevents text from rendering incorrectly or changing unexpectedly.

In design programs like Adobe Illustrator or Photoshop, select the text and use the “Create Outlines” option from the Type menu. This turns your text into vector shapes that print exactly as shown.

Submit a vector file

Vector formats like .EPS or .AI are resolution-independent, which means they scale without losing clarity. Submitting your logo as a vector ensures it stays sharp and clean at any size.

It also gives printers the flexibility to make minor tweaks if needed, without recreating the entire design.